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Norvax Supports NAHU Campaign To Protect Consumer Access To Professionally Licensed and Trained Health Insurance Guidance

* Consumers deserve access to professionals as they maneuver through the complexities of making the right health insurance decision.

* Norvax will assist the National Association of Health Underwriters (NAHU) in its campaign to protect consumer access to competent help and information.

CHICAGO, IL – May 18, 2009 – Norvax, the leading provider of sales automation and web marketing technology for the health insurance industry, has announced its support of the National Association of Health Underwriters (NAHU) campaign to protect consumer access to professionally licensed and trained health insurance guidance.

Norvax and NAHU share the belief that health care reform is one of the most important issues of our time. As part of its support of the NAHU campaign, Norvax is encouraging the more than 10,000 health insurance agents and brokers it serves to participate in this important public discussion.

“With the increasingly complex nature of health insurance, consumers need expert help and support from trained professionals to make the right health insurance decision,” said Brandon Cruz, president of Norvax. “We, at Norvax, believe that state-licensed health insurance agents and brokers serve a critical role in connecting the 47 million uninsured Americans with the right health insurance plan for them.”

Consumers shopping for health insurance face a growing variety of health insurance options. Many consumers find the experience overwhelming, as they are forced to grapple with competing deductibles, co-pays, restrictions, terms and coverage plans.

Shopping for health insurance requires more sophisticated analysis of options across a continuum of related products, such as health, life, disability, critical illness, long term care, HSAs, HRAs, annuities and Section 125 flex plans.

Professionally trained and licensed health insurance agents, brokers and consultants have been the most reliable source of information and guidance for Americans in need of health insurance. Agents and brokers are already helping thousands of consumers compare plans and make the right choices everyday.

These health insurance professionals undergo years of training to become trusted advisors for the majority of consumers and small business owners who lack the time or expertise to navigate the complex bureaucracy.

Trained health insurance professionals also play a crucial role for small businesses that currently provide health insurance coverage to employees. For many employers, their licensed agents, brokers and consultants act as de facto health benefit managers.

“Millions of small businesses rely on the services of agents and brokers to help them manage employee benefits and comply with state and federal laws” said Clint Jones, CEO of Norvax. “Small businesses face enough challenges in this economy and human resources personnel are being reduced every day. Denying small businesses access to agent services endangers access to health care for the 60 million Americans they employ.”

For more information about the NAHU campaign to protect consumer access to health insurance information and guidance, and how you can play a role in shaping health care reform, visit


Norvax Inc. is a leading developer of Web-based sales and customer communication tools that connect and help consumers, insurance brokers, agents and carriers transact health insurance business more efficiently. From tools for building health insurance lead-generating Websites to health insurance quote engines and email autoresponders that automatically include updated health insurance quotes, Norvax's health insurance technology lets agents increase sales, cut administrative time and reduce expenses by initiating customer contact faster and automatically maintaining around-the-clock communications with prospects. Founded in 2001, Norvax was named among the Top 10 fastest-growing software companies in the U.S. in 2007 by Inc Magazine. Norvax is privately held and headquartered in Chicago. For more information, visit

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